Date: 2012-2013
Audience: Moms, Pregnant Women and Birth Professionals
Distribution: Self-distributed 10-city theatrical campaign, handled all booking and marketing. Ran VOD and DVD release on all platforms.
Social Media: 35K Facebook likes, 1300 likes for highest, single post, 75% increase during engagement,
Media: 70+ media bookings
Crowdfunding: $84K raised
Community: 350+ community screening licenses
Educational: 50 educational licenses